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Heavy Metal was one of the first digital collections that I developed during my time at Parsons. I used to listen to heavy metal music as a teen and longed to be part of the "exclusive" metalhead group at the time. This has led me to investigate heavy metal as a sub-culture, it's perceptions, and concepts of exclusivity and authenticity.
Since metalhead image imitation is often frowned upon among true members of it's sub-culture, I wanted to create a luxurious collection that is respectful to this group and pays homage to it's real meaning and roots.
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